After coaching canine to be ring bearers in mock weddings, Canine Coaching Elite hosted its personal marriage ceremony for the primary time at its Utah coaching headquarters—however as a substitute of tying the knot for patrons, it was two new franchisees who stated “I do.”
Primarily based in Charleston, South Carolina, Valerie Mosier and Steve Thompson signed for 3 territories within the South Carolina Lowcountry area. Marriage ceremony planning fell by the wayside when the couple traveled to Utah in Could for a month of coaching, in order that they determined to easily discover an officiant to marry them over a Zoom name after class one night time.
However Robin Mestas, enterprise associate and spouse of Canine Coaching Elite Founder John Mestas, stated “no, that’s not the best way it’s going to be,” Mosier recalled.
On Could 19, Mosier and Thompson got here again to headquarters to seek out the coaching room adorned and arrange for them to trade vows.
“We had each of our canine within the marriage ceremony,” Thompson chimed in. “Hank was the ‘Greatest Canine’ and Rusty was ‘Canine of Honor’. They even had two muffins as a result of Valerie is gluten illiberal.”
Valerie Mosier and Steve Thompson adopted Hank final October, a combined breed canine who served because the “Greatest Canine” of their marriage ceremony hosted at Canine Coaching Elite’s company coaching heart.
When Mosier requested CEO Kelley Rosequist how a lot they owed the franchisor for the ceremony and celebration, the reply was nothing. “She was like, ‘you’re household, like after all we’re going to throw you a marriage,’” Mosier stated.
John Mestas walked Mosier down the aisle, and Rosequist and her crew had been all in attendance, though it was after coaching hours. “Folks might’ve been residence with their households and so they selected to be there with us celebrating our day,” Thompson stated.
It was that neighborhood and sense of belonging that drove Mosier and Thompson, two former truck drivers, towards Canine Coaching Elite when first contemplating opening a enterprise. Feeling burnt out by driving lengthy hours, the pair adopted Hank, “a loopy canine that wanted coaching” which spurred their investigation for canine coaching applications. Although that they had each run companies on an “extraordinarily small scale in our previous lives,” neither had expertise with franchising.
“The most important factor that stood out was simply how welcoming the Canine Coaching Elite crew is,” Thompson stated. “We might really feel that they wished success for us as a lot as we wished success for us. So it was exhausting to show away from anyone, the founding father of the corporate, telling us he principally was able to go along with us the entire mile.”
One other optimistic issue Mosier famous was Canine Coaching Elite’s pickiness when it got here to vetting and selecting franchise companions. “They offer you a variety of info so you can also make an excellent resolution,” she stated. When glancing at potential different canine coaching franchises, “Canine Coaching Elite was up to now forward of something the others supplied that it was a really fast resolution to not go wherever else.”
Mosier and Thompson opened their first franchise on June 1 and had 13 gross sales of their first month, which Thompson stated exceeded their expectations.
The obedience and specialised coaching franchise gives a variety of companies, from remedy canine coaching to superior service canine coaching supporting individuals with PTSD, restricted mobility, Autism, diabetes and other people needing psychiatric assist. Coaching for service work takes six months to 2 years with packages starting from $3,000 to $7,000, whereas commonplace pet obedience packages price from $395 to $2,000 and take two to 4 months to finish.
John Mestas began Canine Coaching Elite as Arrow Kennels greater than 40 years in the past and started franchising in 2020, in partnership with Denver-based franchise gross sales firm Raintree. The corporate has 73 shops open and greater than 120 complete territories bought, the vast majority of that are owned by multi-unit operators. The funding for the cell franchise is $101,400 to $122,250.
Mosier and Thompson plan to develop their enterprise to at the least 10 territories within the subsequent couple years. Plus, they wish to proceed contributing to their native communities by way of the Hometown Heroes program and The Malinois Basis, DTE’s nonprofit that trains service canine for veterans affected by PTSD and bodily disabilities, which Thompson appreciates as a veteran himself.